Perspective

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How Do Brands Choose Their Influencers? - Ep. 60

May 24, 2023

Do Influencers Need Agents to Get Brand Deals?, Nano-Influencers, & Influencer Courses - Ep. 59

May 17, 2023

YouTube Branded Partnerships, Pinterest Campaigns, Instagram Updates, & More - Ep. 58

May 10, 2023

Should Influencers and Brands Consider Lemon8? Here’s What We Think.

May 5, 2023

Can We Replace James Nord with AI? - Ep. 57

April 27, 2023

How to Maximize Earnings, Disclose Paid Partnerships, & Protect Your Creative Content - Ep. 56

April 19, 2023

Is Long-Form Content Dead? Plus Lemon8, Q2 Spend, & More - Ep. 55

April 12, 2023

Influence for Good: A Conversation with Merrill Hersam, VP of Creator Success, Urban Legend - Ep. 54

April 5, 2023

What Happens if TikTok Gets Banned? - Ep. 53

March 29, 2023

Alternate Revenue Streams & Monetizing Your Content: Affiliate, Bonuses, & Brand Deals - Ep. 52

March 22, 2023

Everything You Need to Know about Sephora Squad - Ep. 51

March 15, 2023

James' Best Advice for New Creators After 10 Years of Fohr - Ep. 50

March 8, 2023

Meta Announces Paid Verification & Blue Checks + the De-Influencing Trend - Ep. 49

March 1, 2023

2023 Super Bowl Ads: What Worked, What Didn’t, What Influencers Would Have Done Better – Ep. 48

February 22, 2023

#MascaraGate: What Happened and Why Honesty & Authenticity Are Still Important – Ep. 47

February 8, 2023

Will Brands Cast Influencers or Celebs in 2023 Superbowl Ads? - Ep. 46

February 1, 2023

How Influencers Should React to the Recession, Pt. II - Ep. 45

January 25, 2023

The Best & Worst of 2022, feat. Dorien Russell & Sophie Wood - Ep. 44

January 18, 2023

We Asked Chat-GPT If AI Will Replace Influencers - Ep. 43

January 11, 2023

How to Prepare for 2023 & More Industry Predictions - Ep. 42

December 21, 2022

Balenciaga News, Influencers as Scapegoats, Are Influencers Salespeople or Marketers? - Ep 41

December 14, 2022

The Top Influencer Marketing Trends in 2022 + Predictions for 2023, feat. Phoebe Bain – Ep. 40

December 7, 2022

7 Inspiring Tips for Holiday Sponsored Content – Ep. 39

November 23, 2022

Brand Retention in a Recession, Following Tiers, & Twitter Verification – Ep. 38

November 16, 2022

Will AI Replace Influencers? Tanking Social Stocks, Elon Musk Buys Twitter + Thoughts on the NSwP – Ep. 37

November 9, 2022

Redefining Authenticity, Trust, & Honesty (via The Try Guys Scandal) – Ep. 36

October 26, 2022

Which is More Important for Brand Deals? Follower Count vs. Content Style – Ep. 35

October 19, 2022

‘Quiet Quitting’ is Taking Over Social Media, But Is It Realistic for Content Creators?

October 13, 2022

The Emma Chamberlain Effect: How to Stay Relatable & Center Your Content in Your Audience – Ep. 34

October 12, 2022

Do Brands Want to Work with Influencers with “Normal” 9-5 Jobs? - Ep. 33

October 5, 2022

How Influencers Help Brands Enter the Conversation, Not Interrupt It

October 4, 2022

No “Hack” to Success: How to Build Long-Term Relationships with Brands as an Influencer – Ep. 32

September 28, 2022

Pricing Tips: How Content Quality Affects Influencer Rates – Ep. 31

September 21, 2022

How to Have a Long-Lasting Career as a Content Creator – Ep. 30

September 14, 2022

T. Swift’s Album Release on Social, Trend Hopping, & Simpler TikTok Transitions – Ep. 29

September 7, 2022

Influencer Tips for Holiday Campaign Planning & Outreach – Ep. 28

August 24, 2022

Slower Follower Growth on TikTok + Thoughts on BeReal – Ep. 27

August 17, 2022

What BeReal Is (and Isn’t) in the Realm of Social Media Apps

August 11, 2022

What’s Going on with "Make Instagram Instagram Again"? – Ep. 26

August 10, 2022

How to Actually Enjoy Video Content Creation Process: The Student Mentality – Ep. 25

July 27, 2022

Is TikTok Changing the Way We Consume & Create Content?

July 25, 2022

TikTok’s Role in the Future of Influencer Marketing, feat. Sophie Wood - Ep. 24

July 20, 2022

1,000 True Fans: Celebrities vs. Communities - Ep. 23

July 13, 2022

Why Should Influencer Partners Follow Brand Accounts? - Ep. 22

July 6, 2022

Influencer Selection: When we say ‘the right influencer’ what do we mean? - Ep. 21

June 29, 2022

What a Future Recession Means for Influencer Marketing: Budgets, Strategy & Partnerships - Ep. 20

June 15, 2022

5 Tips for Influencers on Pitching to Brands: Why, Who, How, Where and When – Episode 19

June 8, 2022

A Conversation with Elyse Fox, Founder of Sad Girls Club – Ep. 18

May 25, 2022

Selling Your Invisible Influence, Plus 6 Tips for Your Media Kit feat. Sophie Wood – Ep. 17

May 18, 2022

'Girlboss' is Done. Has the Trend Reincarnated as 'Big Sister' for Gen Z?

May 12, 2022

Awareness vs. Conversion: Influencer Marketing Campaign Goals from the Brand POV - Episode 16

May 11, 2022

Influencer Tips to Diversify & Monetize Your Business Beyond Brand Deals – Episode 15

May 4, 2022

How TikTok is Changing Social Media Norms & Behavior - Ep. 14

April 27, 2022

Increased Expectations for Influencers: Audience Engagement, Ghosting, & Product Trials - Ep. 13

April 20, 2022

Negotiation Tips & Addressing Engagement Pods – Episode 12

April 13, 2022

Redefining the Word ‘Influencer’ and How to Talk about Influence: DonYe Taylor Returns – Episode 11

April 6, 2022

2022 Engagement Benchmarks: Tracking & Improving Your Campaign Performance – Episode 10

March 30, 2022

Is Shitposting Dead? Staying on Top of Vibe Shifts & Changing Cultural Currents –– Episode 9

March 23, 2022

All about #SephoraSquad 2022: Feat. Ndeye Niang & Suzannah Tarkington – Episode 8

March 16, 2022

Business Tips for Influencers: Hiding Likes, Going Beyond the Brief & Managing Your Manager - Episode 7

March 9, 2022

5 Simple Ways to Run a Better Business as an Influencer – Episode 6

March 2, 2022

Why Shares Are the Key to Growing Your Following – Episode 5

February 23, 2022

The Cost of Influence: Creator Burnout, Setting Boundaries, & Retention – Episode 4

February 16, 2022

DonYe Taylor’s Advice for Influencers: Creativity, Passion & Owning Your Audience – Episode 3

February 9, 2022

The Lowdown on Instagram's New Creator Features - Negronis with Nord, Episode 2

February 2, 2022

What is a Content Creator, and Are They Different from Influencers? – Welcome to Negronis with Nord, Episode 1

January 26, 2022

Influencer Marketing Predictions for 2022

January 19, 2022

5 Reasons Why Ambassador Programs are the Future of Marketing Success

October 27, 2021

The return of Khloé Kardashian and the bedazzled Febreze - Fohrcast Episode 9

September 14, 2020

Social media & social justice, monetizing content, insights on the Nord Negroni - Fohrcast Episode 8

September 8, 2020

The science of engagement and the art of making memes - Fohrcast Episode 7

August 31, 2020

Strategic partnerships, education in the feed, and an intentional industry - Fohrcast Episode 6

August 24, 2020

The art and science of selling attention - Fohrcast Episode 5

August 17, 2020

The New Show

August 11, 2020

Gifting and ghosting, goal setting and a TikTok acquisition - Fohrcast Episode 4

August 10, 2020

1 in 10 million, the TikTok tea, and how to talk politics - Fohrcast Episode 3

August 2, 2020

In Conversation with Brittany Hennessy - Fohrcast Episode 2

July 26, 2020

We're back, and Mark Zuckerberg surfs - Fohrcast Episode 1

July 24, 2020

In conversation with Ernest James - A Drink with James Episode 202

June 16, 2020

The Next Ninety with Matt Taylor

May 27, 2020

Against all odds - A Drink with James Episode 200

May 25, 2020

Putting all your eggs in one basket with Mark Asuncion (@moodsbymark) - Fohr Ground Episode 64

May 21, 2020

The duality of curiosity - A Drink with James Episode 199

May 17, 2020

Finding your voice with Sarah Nicole Landry (@thebirdspapaya) - Fohr Ground Episode 63

May 14, 2020

Vision through observation - A Drink with James Episode 198

May 11, 2020

Hungry to help with Jane Ko (@atasteofkoko) - Fohr Ground Episode 62

May 7, 2020

Inspire, entertain, educate - A Drink with James Episode 197

May 3, 2020

On dreaming big with Drew Jessup - Fohr Ground Episode 61

April 30, 2020

The Art of the Negroni - A Drink with James Episode 196

April 26, 2020

Navigating the new normal with Taylor from Later (Taylor Loren) - Fohr Ground Episode 60

April 23, 2020

Isolation Creation en Provence with Jamie Beck - A Drink with James Episode 195

April 19, 2020

Going above and beyond with Grace Murray - Fohr Ground Episode 59

April 16, 2020

Using the COVID-19 loans to your advantage - A Drink with James Episode 194

April 14, 2020

Putting things into perspective with Colleen Kelly - Fohr Ground Episode 58

April 9, 2020

Fohr Free, and other updates - A Drink with James Episode 193

April 6, 2020

Cooking your way to the finish line with Lottie Bildirici - Fohr Ground Episode 57

April 2, 2020

Reading the Room - A Drink with James Episode 192

March 31, 2020

From graphic design to Bieber in Zurich with Nick Onken - Fohr Ground Episode 56

March 26, 2020

#SephoraSquad 2020 - Fohr Ground Episode 55

March 13, 2020

Special Report COVID-19 - A Drink with James Episode 190

March 12, 2020

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