Welcome to Fohr Ground: a podcast about personalities in the influencer space hosted by Fohr’s Marketing Director, Tim Jeffreys.
In episode 17, Tim sits down with NYC based content creator Alyssa Lenore. She’s lived in the city since she was eight, having spent most of her childhood in the Philippines. She studied interior design in college and pursed blogging full time after graduating.
She discusses getting brands to trust her creative vision, how her interior design background informs her content, what it was like growing up in NYC, and how her family keeps her grounded.
While never set out to be a full-time influencer, she always maintained an online presence—whether it was Xanga, Tumblr, Instagram, and many others in between. Her long life online has made her comfortable juggling between a few niches: fashion, design, sharing her relationship, etc.
If you’re interested in what goes into crafting a unique aesthetic, Alyssa’s approach to visuals is worth taking a listen to.