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In honor of Hispanic Heritage Month, we asked our team to share some of their favorite Latinx influencers and creators.
Here’s Fohr’s list of 10 creators to follow in 2023:
As an art director, illustrator, and content creator in NYC, Eric Sedeño is a creative force to be reckoned with. With a connected audience of 190K on Instagram and over 916K on TikTok, Sedeño connects with his audiences through humor, beauty, and creating timeless content. Eric also is an entrepreneur and sells his artwork through his website: https://ricotaquito.com/
When he is not creating content he can be found “laughing at pictures on the internet, making music videos, and scouring the city for the best Chinese restaurant.”
Chelsea from @chelseaasoflate is an award-winning content creator located in Queens, NY. She was awarded the “Creative Fashion Influencer of the Year” from the American Influencer Awards. She is also the CEO of “Thrift or Pass” and has been featured in numerous publications from Refinery29 to Forbes.
She has a collective audience of 160K on Instagram & 133K on TikTok with whom she shares her thrift finds, hair tutorials, and creative video transitions. She not only creates content to entertain her audience but ”hope is that you leave my platform inspired - to try, to learn, to create, to see, and to experience.”
Featured in Rolling Stone’s “The 20 Most Influential Creators Right Now - 2023”, Estefania, otherwise known as “Tefi”, is known for her discussions and explorations of pop-culture drama. With an audience of 1.6M on TikTok followers and 244K on Instagram, she is considered the ‘cool big sister’ online.
Aside from pop culture, Tefi really connects with her audience by being authentic and discussing topics like body image and dating. (Which is why her audience fell in love with her)
Monet McMichael, otherwise known as “The Beauty Boss,” has over 3.6M followers on TikTok and posts simple content such as outfit details, family content, and even GRWM. (get ready with me videos)
But it is her other content that dives into tough issues facing the BIPOC community that really won over her audience. She obtained her nursing degree from Rutgers in May of 2022 and just this past March, a video of her attending a SZA concert went viral. (celebrity status!) She was also featured in Rolling Stone’s “The 20 Most Influential Creators Right Now - 2023”
Featured across publications including Business Insider, New York Magazine, CNBC, and Good Morning America; and as a featured speaker on the stages of Create & Cultivate’s Small Business Summit and Later Media’s #LaterCon - Lissette Calveiro is an inspiring Latina digital entrepreneur and creator advocate.
She has a combined following of over 80K on Instagram & 44.6K on TikTok and is also the CEO of Influence With Impact ®
Featured in Shape magazine, Teen Vogue, The Cut, OK! magazine, Life & Style Weekly, and InTouch Weekly, Gregoria Reyes-Lou known as @Greivy® (pronounced ”Gravy”) is a New York-based lifestyle influencer and entrepreneur with a love for all things bold and glamorous. With an audience of over 60.6K, she inspires others to rethink beauty standards.
She finds colorful, photogenic places to take snapshots that tell a larger story, using her creativity developed from aspiring to be a painter when she was younger.
“A dynamic Lifestyle Chef and proud Mom of two young ones thriving in the bustling city of NYC.”
@chefrosiebatista is electric in the kitchen, and her audience of over 72.5K followers on Instagram serves as a testament to that. She is a chef, recipe developer, content creator, and mother. Her recipes vary from Classic Dominican Jugo de Avena to Limber de Coco, and even lunch recipes that preschoolers and preteens love.
@therealsteffig, a 2022 Sephora Squad member and 2023 Sephora Squad mentor, is a model and content creator who “is passionate about promoting inclusive beauty and fashion.”
She often shares the unfiltered side of living with a disability with her audience and serves as an advocate. Steffi is a committed advocate for real beauty without filters, she celebrates real skin and texture, and she is here to show us makeup that anyone can do.
Owners of House of Trouble - Hector & Jorge (@hjdoubletrouble) are content creators based in Miami, FL. The two have been together for over 14 years and serve as advocates for the Latin LGBTQ+ community and House of Trouble hosts those events to bring the two together.
These events, which aim to bring people together and celebrate their differences, have been a resounding success and have earned the couple a great deal of admiration from their peers.The two love to travel, spend time with their dogs, and are currently planning for their wedding.
A LA-based Afro-Latina creator with an Instagram following of over 231K & 450K on TikTok. Daviana started creating content in 2020 “to help women embrace their natural hair through product education, tutorials, and more!”
She serves as a voice of advocacy for other creators in the Afro-Latinx community through her content by educating, entertaining, and inspiring while throwing in some fashion, hair care, and lifestyle tips for her audience.
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