Welcome to Fohr Ground: a podcast about personalities in the influencer space hosted by Fohr’s Marketing Director, Tim Jeffreys.
In episode 13, Tim chats with Caroline Vazzana, a fashion writer, editor, stylist, and social influencer living and working in her hometown of NYC. She began her career in fashion editorial, doing work for Marie Claire, Teen Vogue, and InStyle. She then ventured into the literary world with her book, Making it in Manhattan, using Instagram and blogging to support its launch. The endeavor actually turned into a business in and of itself.
She and Tim discuss her upbringing in New York City, her lifelong passion for fashion, what it’s like authoring a book in your early twenties, and how she used her community to grow and promote that book. Whether you’re interested in print or digital, Caroline’s story is one that intersects both. Hear how she makes it work.